Like Post-It Notes and champagne, the Wordsmithery was an accident. Founded in mid-2012 by wedding & portrait photographer Megan Kuethen, we got our start helping photographers find the right words for their about me pages. Demand quickly grew, and before long, Megan was helping businesses with much more, from message coaching to blog posts, social media to brand strategy, and beyond.
With a diverse background in sales & marketing, technical & creative writing, and traditional & creative business, Megan combined her experience crafting words with her consultative business background to form the Wordsmithery, a service unlike any other she'd found. Whilst other copywriters offered quick turnaround, custom copy, or great SEO content, no one seemed to understand that creative entrepreneurs already have the heart behind the words. Megan found she had a special gift for getting to that heart and seeing the core of a person and his or her business. From there, it was an easy process for her to put into words what these entrepreneurs so badly needed.
Today, we're proud to have helped photographers, wedding industry professionals, small corporate businesses, and creative entrepreneurs of all kinds by clearly communicating the heart of each business, not just with outstanding copywriting, but also with brand strategy, online messaging, social media management, and much more.
It's more than a little ironic that I've been writing About Me pages for the last 5+ years because I'm so uncomfortable with talking about myself--especially when it comes to bragging... and isn't that what most "About Me" pages are for? In truth, it's probably that hatred of self-promotion that gave me an understanding of what other creative entrepreneurs were needing in their businesses.